Puzzle Alternative Accounting for Founders and CPAs

Finlens layers AI automation and real-time financial visibility on top of QuickBooks. No migration, no spreadsheets, no guesswork.

Why Most Founders Outgrow Puzzle

Stale Runway and Burn Data

Your financial snapshot is always days or weeks old. Answering a VC question means chasing your accountant.

No QuickBooks Integration

Switching platforms means migrating your entire GL history. Most teams can't afford the disruption or the downtime.

Reports Built for Accountants

Generic dashboards bury the metrics founders actually need. Burn rate, runway, and MRR live in disconnected spreadsheets.

A Puzzle Alternative That Works on QuickBooks

Finlens augments QuickBooks instead of replacing it. AI categorization, real-time burn and runway dashboards, and investor-ready reports layer directly over your existing setup with zero migration friction.

Founder Metrics

Real-Time Burn and Runway Dashboard

See burn rate, runway, MRR, ARR, vendor spend, and cash flow in a single live view. No more opening QuickBooks to calculate numbers manually before a board meeting.

Live runway calculation
Burn and MRR in one view
Vendor spend tracking
Fundraising

Investor-Ready Reports on Demand

Pull clean, formatted financial exports designed for VC updates, due diligence, and board meetings instantly. No waiting days for your accountant to compile and send the package.

Export in seconds
Formatted for due diligence
No accountant bottleneck
AI Automation

AI-Powered Transaction Categorization

Every transaction is auto-categorized at first pass using GL logic and historical patterns. Books stay current without you or your team manually touching QuickBooks.

Learns from corrections
GL logic applied automatically
Always current books
Revenue Tracking

QuickBooks Two-Way Sync

Finlens connects directly to your existing QuickBooks account with real-time bidirectional sync. Categorized transactions, journal entries, and bank data flow both ways with zero migration required.

No QuickBooks migration
Real-time bidirectional sync
Works with existing setup
Revenue Tracking

Stripe Revenue Recognition and Reconciliation

Auto-calculates gross revenue, Stripe fees, refunds, and payouts. Annual subscriptions are broken into monthly recognized revenue automatically, feeding accurate MRR and ARR into your dashboard.

Monthly revenue recognition
Fee and refund separation
Accurate MRR and ARR

Ready to Transform Your Business?

How It Works

Get started in minutes, not months.

Step 1

Connect QuickBooks

Finlens reads your GL and identifies accrual-eligible transactions

Step 2

Review AI-Generated Schedules

Finlens auto-builds prepaid, deferred revenue, and amortization schedules; your team reviews and approves

Step 3

Entries Post Automatically at Month-End

Journal entries sync to QuickBooks on schedule; close faster, audit trail preserved

Why Choose Finlens

Why teams choose Finlens.

QuickBooks Integration

Works on Top of QuickBooks

No migration. No new GL. Finlens augments the tools your team already uses — real-time two-way sync means your QuickBooks data is always current.

80%+ Less Bookkeeping

80%+ Less Manual Bookkeeping

AI categorization, automated reconciliation, and smart schedules replace the spreadsheet work that eats your team’s hours.

Backed by YC & Accel

Backed by Y Combinator & Accel

Built in San Francisco by a team that understands accounting workflows. Trusted by firms and founders scaling fast.

12,000+ Connections

12,000+ Bank Connections

Connect every bank account, credit card, and financial tool your clients use. Powered by Plaid.

Frequently Asked Questions

Does Finlens replace QuickBooks or Puzzle?

No. Finlens is designed to work on top of your existing QuickBooks account, not replace it. Unlike Puzzle, which operates as a standalone platform, Finlens augments QuickBooks with AI automation, real-time dashboards, and investor-ready reporting. You keep your existing GL history and workflows intact. There is zero migration required to get started.

How is Finlens different from Puzzle as an accounting tool?

Finlens layers directly over QuickBooks, meaning your accountant or CPA continues working in the tool they already know while you get a founder-facing dashboard with real-time burn, runway, and MRR visibility. Puzzle operates as a separate ledger. Finlens augments yours, so there is no risk of data loss or workflow disruption for your finance team.

What financial metrics does Finlens track for founders?

Finlens tracks burn rate, runway, MRR, ARR, vendor spend, and cash flow in a consolidated real-time dashboard. It also surfaces hidden cost spikes and expense anomalies automatically. You can answer investor questions like "what is your current runway?" instantly without opening QuickBooks or waiting for a report from your accountant.

Do I need a dedicated finance person to use Finlens?

No. Finlens is built specifically for founders who do not have a full finance team. AI-powered transaction categorization keeps your books current automatically, and the real-time dashboard surfaces the metrics you care about without requiring accounting expertise. You can also invite your CPA or CFO into the platform as a collaborator.

How quickly can I get started with Finlens?

Finlens connects to your existing QuickBooks account and 1100+ bank and financial tools including Stripe. Once connected, AI categorization begins immediately and your dashboard populates with real-time data. There is no manual data migration or lengthy setup process because Finlens reads directly from your existing accounts.

Ready to see it in action?